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Office of Commercialization OUTLINE FOR PITCH FOR CGF APPLICATION

OUTLINE FOR PITCH FOR CGF APPLICATION

Times listed are suggested guidelines. Prepare for a 10-minute pitch with 10 minutes of discussion. You may prepare PowerPoint slides to assist in conveying the below information. A PowerPoint template will be provided and are not to exceed nine slides (please see STEP 8), Email prepared PowerPoint slides to commercialization@wsu.edu by 5:00 p.m. on November 12, 2021.
Introduction (15-20 seconds)
  • Introduce yourself
  • In one sentence, tell what your technology is
The Problem (30 seconds)
  • Describe the qualitative and quantitative view of the A story or scenario can be helpful
  • Describe any gap in the market that could provide an opening for your technology
The Solution (1-2 minutes)
  • Describe your product or service in terms of societal level benefits
Traction (60-90 seconds)
  • Do you have a prototype or completed solution? Describe where the technology is in its development.  What still needs to be done after this funding to get to license or market?
  • Discuss milestones
  • Patents filed or signed contracts with partners, if any
Market Size and Customers (1 minute, 30 seconds)
  • How large is the addressable market?
  • How is the market structured?
  • Number of customers; summary of customer feedback
  • Describe any disruption in the market that might provide an opening for your technology
Go to Market plan (30 seconds)
  • How long?
  • Who are the decision-makers and influencers of your customer?
Competition (30-60 seconds)
  • Orient reviewers to direct and indirect competition
  • Highlight your differential advantage
Team (30-60 seconds)

Why is CGF funding necessary to advance this technology towards commercialization?